As an intern at 'Messe Erfurt GmbH' I was part of a small team of three. In cooperation with 'Super Crowd Entertainment' from Hamburg we developed first concepts for the redesign of the former Convention from Hamburg.
With a focus on video games and japanese culture such as anime, manga and cosplay, MAG offers a wide range of entertainment options: An exhibition in two halls, numerous stage shows, talks, panels, a Maid Café and an Anime Cinema. Due to the wide-ranging coverage of topics and its central location in Germany, MAG is intended to appeal to a large audience and brought 10,000 visitors in year one.
Through the cooperation with the German marketing agency '2ndwave' the collaboration with many big German influencers like Paluten, the Rocket Beans, LeFloid and many more was made possible.
My personal tasks:
- event management
- coordination of volunteers
- accommodation of all VIP's (artists & influencers)
- arrangements for maid café
- local marketing campaign at Anger Erfurt